The JHF Real Life Methods™

6 weeks The last time you ever start again

One to one coaching for women who've done every diet going and just want something that actually fits around their life. No calorie tracking, no banned foods, and no starting again every couple of weeks.

£197 one off payment

Pay in full or spread it with Klarna

Book my spot

You start as soon as you sign up

⬇️ Scroll down and see what our clients say ⬇️



Helen

In just under 3 months I've lost 8lbs, lost 12cm from my waist, and even came back from a 10 day all inclusive holiday in Tenerife still making progress. The biggest surprise has been not tracking my food

Claire

Lost over 50 lbs but, whats more impressive than the weight loss and other physical changes, because believe it or not, coaching isn’t just about trying to look a certain way, it’s the mindset shift which is the key to success.

Karen

I have used a few online coaches and PTs and can honestly say you have been the best. We are clients, not numbers. Check ins are never rushed, and it's 100% clear you take in and read everything

Judi

✅ 17lbs fat loss
✅ 9cm from her waist
✅ 11cm from her hips
✅ Built lasting lifestyle habits
✅ Learnt how to maintain current weight
✅ Has the tools to look after her healthShe lost over 50 lbs but, whats more impressive than the weight loss and other physical changes - because believe it or not, coaching isn’t just about trying to look a certain way, it’s the mindset shift which is the key to success.

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The Investment

£197

One off for Six weeks

That gets you a personalised training programme, nutrition without tracking anything, every JHF method, daily WhatsApp with me and a coach who actually reads every word of your check in, which I know sounds like a low bar but ask anyone who's worked with me how rare it is.

Klarna available at checkout if you want to split it.

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Violeta

✅ Nearly 24kg / 53 lbs / 3.7 stone down
✅18cm lost from her waist
✅getting stronger, fitter and healthier every day
✅ learned so much about nutrition and now I am preparing nutritionally balanced meals that are yummy and not boring. I honestly never ate more varied and delicious food that doesn’t take ages to cook

Melissa

Fast forward 12 months and the scales are Just 5 lbs down.

But the real story is in the 8cm she has lost from her waist, the way her clothes fit, the energy she now has, and most importantly how she feels in her own body.

Veronika

✅ Lost 32 lbs
✅ Smashed ALL of her original goals
✅ Her nutrition is on autopilot
✅ She’s lowered her blood pressure so significantly it’s now, that of a healthy individual!

Aimee

Joining Josh has given me the accountability and support to stick to this journey and realise it’s the small daily habits that really do make the biggest change. I’ve enjoyed holidays, nights out, alcohol & chocolate but rather than feel that I’ve broken a diet and given up these things have been factored into my plan.

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What Clients Say

"I could tell you were the coach I needed, Very normal, understood that life can get in the way and probably also helped you’d recently had a new born too so we were in the newborn trenches together 😅"

Hannah - 11.5 lbs lost & 12cm from her waist

"l’ve been devastated at being on BP meds from my early 30s... so to be taken off them now by my GP at age 48, is a mega win."

Hazel - Lost 74lbs

"You make it more than the numbers. You actually read the check ins and respond in a way that challenges thinking as well as actions."

Sam

You Already Know What to Do

That's the frustrating bit, isn't it.

You know you should be eating more protein, you know you should be moving more, and you know the wine on a Friday and picking at the kids' leftovers isn't helping. Nine times out of ten you already know what you need to be doing, you're just not doing it, and that's not because you're lazy or you've got no willpower.

It's because every plan you've ever been given assumed you had a life that doesn't exist. No school run, no 7pm meetings, no hormones, no week where your mum's in hospital and everything goes wrong at once. So you did it perfectly for three weeks, life happened, you fell off, and somewhere along the way you decided that was proof you're the type of person who can't stick to anything.

You're not that person. You've just never been given something that was built to survive a bad week.

What the Six Weeks Actually Is

Before we do anything clever, we get the basics back in and make them repeatable.

Regular meals, protein first, moving every day, training two or three times a week rather than six, and actually sorting your sleep, your stress and your water. That's the Super 6™, and I know it sounds boring, but common sense isn't common practice. It's the stuff we all know and have just let slip, and it's the stuff that works every single time.

There's education behind all of it as well, so you understand what you're doing and why you're doing it. That's the difference between following someone else's plan and actually learning how to run your own body.

By the end of the six weeks you've got wins on the board and, more importantly, you've proved to yourself that you can do it.

How It Works The JHF Principles

1

Coached by me

Not a team, not a chatbot, not a group programme where you get lost in the crowd. It's me, one to one, for the full six weeks.

2

Check ins are responded to by myself

You check in with me once a week and I read every word of it and actually think about what you've written before I reply. Most coaches skim it and send you a thumbs up.

3

Nutrition without tracking.

The JHF Plate Method™ and the 4x5 Method™. You learn what a normal plate looks like and you build five go to options for each meal. No app, no weighing, no maths.

4

Health targets that are for you

Minimal and Optimal Targets™. On a good week you hit optimal. On a bad week you hit minimal. Either way you are still in the game. This is the thing that kills all or nothing for good.

1

How to overcome emotional eating

The SPARK Method™, HALT and the Feel Good Buffet™. Emotional eating, the picking, the "I've ruined it now" voice. That is not a willpower problem and we do not treat it like one.

2

A plan personalised around your life

Meals out, takeaways, a drink, a holiday. Built in, not treated as a failure. If it cannot survive your life it is not worth doing.

3

Training that fits your week

Two or three sessions in your app, built around you. Gym or home. Progressed as you progress.

4

Daily support

WhatsApp, every day, from me. If Tuesday goes wrong you tell me on Tuesday, not in six days' time.

What Six Weeks Looks Like

1

Week 1

We get you set up, one thing at a time. No app overwhelm. Regular meals and the Plate Method go in first.

2

Week 2

Energy comes back. Most women feel this before they see anything on the scales.

3

Weeks 3 and 4

Training settles into a rhythm. Evenings get calmer. The picking eases off.

4

Week 5

Life will throw something at you. This is the week you find out the plan survives it.

5

Week 6

Wins on the board. Then we talk about what the next twelve months looks like, if you want to.

Who This Is For

She is you if...

You're somewhere between 25 and 60. A mum, a teacher, a nurse, a solicitor, the corporate world, running your own business, or all of the above.

You've done Slimming World, the apps, the 1200 calorie thing and the 12 week shred, and every one of them worked for a bit and then didn't.

You're not lazy and you're not stupid. You're knackered and you've been lied to.

Not for you if...

You want a 12 week shred, you want to get stage lean, or you want someone to tell you carbs are the enemy and sell you alkaline water. There's a whole industry out there desperate to help you with that.

All of this is in scope:

  • Postnatal
  • Perimenopause
  • Menopause
  • Years of all or nothing dieting

The Questions You Are Actually Thinking

"What is the investment?"

£197 one off for the six weeks. Klarna is available at checkout. After that, most women carry on into the Empowered Woman Programme™ on a monthly basis.

"Do I need a gym?"

No. Gym or home, with or without kit. Your programme is built around what you have.

"I have not got the time."

Two or three sessions a week. No meal prep Sundays. No weighing scales. If it takes over your life it is not sustainable, and if it is not sustainable it is a waste of your money.

"I have got a holiday, a wedding, a big week coming up."

Good. That is exactly what this is built for. If you are waiting for a clear six weeks with nothing on, you will be waiting forever.

"What if I fall off?"

You will, and I'd be worried if you didn't. A bad week isn't the problem, it's just a Tuesday. Minimal and Optimal Targets™ exist for exactly that week so you drop to minimal rather than back to zero.

"Do I have to track calories?"

No. The Plate Method and the 4x5 Method do the job without an app.

"Do I have to give up wine and takeaways?"

No. The danger is in the dose, not the food.

"I am in perimenopause and everything has changed."

Then you are in the right place. This is not a men's programme with the calories lowered.

"I am on Mounjaro. Will you work with me?"

Yes. You still need to eat enough protein, hold onto your muscle and build the habits for when you come off. It's your behaviours we need to focus on.

"What happens after the six weeks?"

You have a choice. Most women roll straight into the Empowered Woman Programme™, our flagship coaching program.

"Can I get a refund if I change my mind?"

No. Once you are in, you have my time and access to everything straight away. So be sure. If you are not sure, message me first and we will talk it through.

Ready to Stop Starting Over?

You can read all of this, agree with every word, and do nothing. Most people will, and in six weeks' time they'll be exactly where they are now.

It isn't you. It's never been you. You've just never had something that survives a bad week, and you can't be upset with the results you didn't get from the work you didn't do.

The hardest thing any of my clients ever did was the first step. Everything after that was easier than they thought it'd be.

Not sure yet? DM me on Instagram

It doesn't have to be complicated. It just has to be repeatable.

Josh
@jhubbardfitness

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